Our story
Hi, I'm Jessica. The original middle kid.
This is the story of a kid who didn't think she was enough, and why I now spend my days helping people back themselves.
How I got here
From playing small to building a club.
Growing up
I know what it feels like to think you're not enough.
Growing up, I was badly bullied for being who I was. It knocked my confidence for a long time.
But it also lit a fire in my belly. I didn't want to spend my life shrinking, or changing who I was just to fit in.
Learning to back myself
The youngest in the room, and one of the only women.
I built a career in sales, working with some of the biggest companies in the world. I was often the youngest person in the room and one of the only women.
I didn't wait to feel ready. I learned to back myself, speak up and take the opportunity anyway, and went on to win President's Club more than once. Not because I suddenly felt confident, but because I kept doing the scary thing until I had the proof I could.
Finding coaching
Then I found the work that lit me up.
Along the way I trained as a coach. I got to see what happens when someone finally stops waiting for permission and starts backing themselves. Once I'd seen it, I couldn't unsee it.
Because all around me were brilliant people, capable, funny and kind, who were quietly playing small.
Going all in
So I built the space I wish I'd had.
In 2025 I left the corporate world and went all in on Middle Kid Club. It started simply: coffee, good conversation, and making it easier to meet people without the awkwardness.
Somewhere you don't have to fit a mould or pretend to have it all figured out. Somewhere to find your people, and learn to back yourself when it matters.
Today
A community, a calendar and a lot of brave firsts.
Today Middle Kid Club is a free community, a full calendar of events, and confidence coaching for when you want focused support to go after something bigger.
I didn't become confident and then do the scary thing. I did the scary thing, and that's how I became confident.Jessica, founder
Why Middle Kid Club exists
Why "Middle Kid"?
Because I'm the original middle kid. And because so many brilliant people feel stuck somewhere in the middle: not quite seen, not quite sure they're enough, waiting for permission to go for it.
Middle Kid Club is for them. And no, you don't need to be an actual middle kid to join. You just need to be ready to stop holding yourself back.
You are seen.Confidence is a skill.
It isn't something you either have or you don't. You build it, one small scary thing at a time.
Nobody should do it alone.
Confidence grows faster with people in your corner, cheering you on between the big moments.
You don't need to change who you are.
The goal isn't to become someone else. It's to stop shrinking, and start backing the person you already are.
Why I want to help
If you've read this far…
I'm guessing part of you knows you're capable of more than you're letting yourself be. I know that feeling, because I spent years believing I wasn't enough.
You don't need fixing. You don't need to wait until you feel ready. You just need somewhere to practise, and people in your corner.
That's why I built this. So the next time you want to speak up, go for the thing or walk into a room on your own, you don't have to do it alone.
Jessica x
Brilliant people we've teamed up with
BabbleEmpowered by lululemonIntroscape BreathworkEllavate PilatesPommy's PizzaCrossbarCome and say hello
Your story starts with one step.
Pick whichever feels easiest. I'd love to meet you.
Join the club
Free. A weekly note from me and first dibs on events.
Join for free → ConnectCome to an event
Coffee, co-working, runs and socials. Most people come on their own the first time.
See what's on → GrowTalk to me
A free 30-minute call to work out where you want to go next.
Book a free call →